Advanced Design of Experiments for Smarter Optimization and Faster Insights

Design stronger experiments with fewer runs to improve accuracy and optimize complex processes.

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Minitab Strengthens Design of Experiments Leadership with Acquisition of Effex’s Proprietary Design Catalog

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Solutions

A New Standard in Advanced Design of Experiments (DOE)

Minitab has strengthened its leadership in Design of Experiments (DOE) with the acquisition of Effex, an advanced, cloud-based experimental design and optimization platform featuring proprietary OMARS® designs and the world’s largest exclusive design catalog.

By combining Minitab’s trusted classical DOE with Effex’s modern, AI-driven experimental design technology, organizations can design better experiments, build more accurate models, and reach optimal solutions faster, all within the Minitab Solution Center™.

Minitab Effex Experimental planning

The World’s Largest Design Catalog

Access 500M+ experimental designs.

Effex provides exclusive access to a catalog of over 500 million enumerated designs — covering problems with up to 20 factors, including quantitative, categorical, and blocking factors.

Capabilities include:

  • Filtering across a complete set of statistical criteria 
  • Comparing up to 50 designs simultaneously 
  • Supporting randomized, blocked, D-, A-, I-optimal and split-plot designs 

No more settling for limited libraries. Effex guarantees the best design, regardless of constraints, structure, or objectives.

Minitab Effex Design of Experiments

Proprietary OMARS® Designs

Bridge screening and response surface modeling without compromise.

Effex introduces OMARS® designs (Orthogonal Minimally Aliased Response Surface), developed by thought leaders Peter Goos and Jose Nunez.

OMARS® designs:

  • Combine screening efficiency with full quadratic modeling power 
  • Provide improved prediction accuracy across the design space 
  • Deliver clearer, less confounded effect estimates through better orthogonality 
  • Require fewer runs for deeper insight 

Gain more information from fewer experiments, without sacrificing model quality.

Minitab Effex DOE designs

Model Selection & Multi-Response Optimization

Go beyond traditional regression limits.

Effex significantly expands modeling and optimization capabilities:

  • All-subset regression beyond traditional software limits (200+ terms) 
  • Unique all-subset approach for mixed models 
  • Sophisticated multi-response optimization using probability of success
Minitab Effex Model Selection

Cloud-Based DOE in the Minitab Solution Center™

Modern, collaborative experimentation — fully integrated.

Born in the cloud, Effex becomes part of the Minitab Solution Center™ as an advanced DOE application 

Benefits include:

  • Web-based access from anywhere 
  • Always up-to-date, no installations required 
  • Shareable experiments with annotations and track-and-trace capabilities 
  • Integrated experimentation, modeling, optimization, and decision-making 

Collaborate across R&D, engineering, and operations in a unified environment.


Learn how to design smarter experiments, build better models, and achieve optimal results with Minitab & Effex. 

With Effex integrated into the Minitab Solution Center™, Minitab now delivers the most comprehensive Design of Experiments solution available, blending classical DOE expertise with modern, AI-driven experimental design technology.

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